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3rd Quarter Review – August 2009

“… Diamonds Everlasting consistently
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Engagement rings

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diamond help

Help for Men

Solitaire settings are chosen 75% of the time, followed by three-stone and then side-stone channel set

For engagements, the classic diamond shapes are the rounds (75%) and princess cuts (15%)

Based on USA buying patterns, currently the most popular is a 0,9 carat, G color and VS1 clarity in a white gold solitaire setting costing roughly $3,500 to $4,000

On clarity scale, suggest trade down as no visible naked eye difference of IF to SI1 on the scale

Consider buying just below the big price jumps experienced at the 1.0ct , 1.5ct and 2.0 ct size

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